Last year, Kia Motors signed tennis superstar Rafael Nadal to be the automaker's celebrity face in Europe. Nadal, the #2 player in the world behind the ridiculously good Roger Federer, is young and popular, and Kia's signing him seemed like a smart idea. So you'll understand if we're perplexed by the bizarre viral video Kia's come up with that uses Nadal's likeness to supposedly promote the brand. Titled "Nadal vs. Alien", the web-only video is part of Kia's new marketing approach.
The claymation short begins innocuously enough, with Nadal playing tennis against an alien. Then the alien sprouts multiple arms, pummeling Nadal with tennis balls.....For the full story watch the video below.
Via: Autoblog
Tennis Star Nadal Vs Alien: Kia Viral Video
2008 Gumpert Apollo Hybrid Enters 24-hour Endurance Race
Ex-F1 star Heinz Harald Frentzen has been testing the new hybrid Apollo at the Nurburgring Nordschleife. Powered by a combination of both 600bhp+ twin-turbo V8 and 100kW electric motor, this crazy 4WD beast will be up against the usual GT3 RSRs and BMW GTRs in a bid for glory.
The electrics were clearly working tonight as HH drove to the barrier in complete silence. It's not clear how the motors will work in the race, but judging on tonights performance they'll be perfect for pitlane use. Especially when trying to run over a rival team's pit crew. They'll never hear it coming!
Source: CarNoise
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